Sport Tourism Award
Award Overview
The TIANB Sport Tourism Award shines a spotlight on standout sporting events in New Brunswick that draw visitors from near and far while celebrating the province’s vibrant sport scene. It’s about recognizing events that leave a lasting impression, bring communities together, and showcase what makes New Brunswick a great place for sport. This award celebrates those who go above and beyond to make their events memorable, promote local culture, and help grow the region’s reputation as a top destination for sport tourism.
Past Winners
Eligibility Criteria:
Nominees must:
- Be a sport event organized and hosted within New Brunswick.
- Demonstrate strong attendance and visitor participation, including out-of-province or out of region visitors.
- Show community involvement and collaboration with local partners.
- Contribute positively to the local economy and promote New Brunswick as a vibrant sport tourism destination.
Judging Criteria:
- Regional Readiness and Capacity Building
- Strong Partnerships and Collaboration
- Alignment with Provincial Values(cultural, linguistic, and environmental)
- Inclusive and Accessible Delivery
- Quality of Experience
- Legacy and Community Impact
- Tourism and Economic Benefits
Nomination Requirements:
Each nomination package must include:
- A completed nomination form.
- A written summary (max 750 words) describing the event and how it meets the criterias for this award.
- Supporting documents (e.g., analytics reports, visuals, links to campaigns, testimonials).
- Optional: 1–2 letters of support from industry partners or clients.
